Pulse Women Pre-Launch Consumer Insights Questionnaire
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Pulse Women Pre-Launch Consumer Insights Questionnaire
What is Pulse?
The Pulse Advantage

Fully integrated telco plans
Fully integrated telco plans
Built-in medical insurance (with cashless admission)
Additional Insurance & Telco benefits scale with tier level
Use credits towards monthly subscriptions and to unlock enhanced benefits

Built-in medical insurance (with cashless admission)

Additional Insurance & Telco benefits scale with tier level

Pulse credits from everyday spending

Use credits towards monthly subscriptions and to unlock enhanced benefits

Share credits with family & friends
Lifestyle Value

Lower monthly subscription

Enhance coverage

Access lifestyle & wellness privileges
Launching in Malaysia, Expanding to ASEAN

Powered by premier network providers.

Connected to global insurers.

Partnering established brands and merchants.

Driven by AI-personalisation.
Launching first in Malaysia, 2026
WHAT MAKES PULSE DIFFERENT
Connectivity + Protection
Pulse Credits: Your Lifestyle Currency
A Connected, Purposeful Ecosystem
AI-Powered Personalisation
- Smart plan recommendations
- Predictive protection insights
- Wellness nudges
- Intelligent credit optimisation
- Fraud detection and secure eKYC
Introducing Pulse Women — Launching
First in
2026
Introducing Pulse Women - Launching First in 2026
Customised connectivity + protection + rewards for women across every life stage.
Introducing Pulse Women — Launching
First in
2026
Customised connectivity + protection + rewards for women across every life stage.
Your Exclusive Pulse Premium Item
A multifunctional essential created for modern women on the move.
A Smarter, Safer Drive

High-Speed USB Charger
Fast, stable charging on the go.

Portable Power Bank
Charge your phone anytime, anywhere.

Ultra-Bright LED Flashlight
Illuminate surroundings during night drives.

Remote Security Alarm
Personal safety alarm for added confidence.

Sharp Seatbelt Cutter
Essential emergency escape tool.

Sturdy Glass Crusher
Break vehicle windows with ease.

Flashing SOS Beacon
High-visibility distress signal.

Personal Accident Insurance
Up to RM100,000, 24/7 worldwide coverage
Designed for Women Who Move With Purpose
- Stay Connected
- Be Protected
- Live Rewarded
Instructions for Participants
“This survey takes ~5–7 minutes. Your answers will help us design a mobile plan and benefits tailored to women like you. All responses are confidential.”
Pulse — Launch Timeline
Testing Phase
Pre-launch testing & closed pilot
Soft Launch
Pulse Women ecosystem activation
Formal Launch
Full rollout across Malaysia
Expansion
Regional expansion across ASEAN



